Current Vacancies at Mallams
Mallams In-House Marketing Co-ordinator
Salary £30,000-£40,000 depending on experience.
Based at Abingdon but travelling to all salerooms.
- Developing Marketing Strategies: Create and execute comprehensive marketing plans aligned with the auction house's objectives, considering both online and offline channels.
- Brand Management: Maintain and enhance the brand's image and presence within the regional market, ensuring consistency across all marketing materials.
- Campaign Management: Plan and oversee marketing campaigns for specific auctions or events, utilising various platforms like social media, email marketing, print media, and collaborations with local partners.
- Content Creation: Develop compelling content, including written, visual, and multimedia materials, to engage potential buyers and sellers. This might include catalogue creation, blog posts, videos, and social media content.
- Digital Marketing: Manage the digital presence of the auction house, including website management, SEO strategies, social media channels, and paid advertising campaigns.
- Client Engagement: Cultivate relationships with potential clients, collectors, and sellers, understanding their needs and preferences to tailor marketing efforts effectively.
- Market Research: Stay updated on industry trends, competitor activities, and market demands to adapt marketing strategies accordingly and identify new opportunities.
- Budgeting and Analytics: Manage marketing budgets effectively and analyse campaign performance metrics to optimize strategies for maximum impact and ROI.
- Event Coordination: Collaborate with other departments to organize successful auctions and related events, ensuring marketing efforts support event objectives.
Qualifications and Skills:
- Proven experience in marketing, preferably within the art, collectibles, or auction industry.
- Strong communication and interpersonal skills for client engagement and team collaboration.
- Proficiency in digital marketing tools, analytics, and content creation platforms.
- Strategic thinking and the ability to adapt to dynamic market conditions.
- Budget management and analytical skills for measuring marketing campaign success.
- Creativity and innovative thinking for developing unique marketing approaches.
- Attention to detail in managing branding and promotional materials.
- Ability to work independently and take ownership of marketing initiatives.
This role demands a mix of strategic planning, creative execution, and interpersonal skills to effectively market auctions and attract both buyers and sellers.
To apply for this role, please email your curriculum vitae and covering letter to email@example.com.